110 yeanrs of love

A social commitment in the
four corners of the world

To endure, we need to create strong bonds. With our customers, of course, but also within the company itself. Founded in 1913, Leonidas has always stood for values such as diversity, openness, and respect for others. In Belgium, our head office and our stores employ staff from more than forty nationalities, each of them a (strong) link in our company. 

And we have always supported the four pillars that make up the identity of our brand: 

  • Passion 

  • Team spirit 

  • Responsibility 

  • Respect & Integrity 

personnel 1
personnel 2
personnel 3
personnel 4

Finding happiness in what we do

In Belgium as well as in the 1200 or so sales outlets in more than forty  countries, we encourage our employees to give the best of themselves, always in full respect for who they are. For to create and offer moments of happiness to others, one has to be happy oneself. All over the world, our franchisees trust us: they know that Leonidas’ social commitment to them and their family is unconditional, and that we stand behind them at every stage of their career. 

And of course, it is also that relationship of trust, both with our producers and our employees and franchisees, that allows us to fulfil our mission: to offer high quality chocolates at affordable prices. 

Quality is our greatest asset

Pure cocoa butter

100% pure cocoa butter

Leonidas wants you to enjoy moments of pure bliss. That is why our Master Chocolatiers only use chocolate made with 100% pure cocoa butter.

Without palm oil

Made without palm oil

Our Master Chocolatiers are obsessed with quality. They will only accept pure cocoa butter. That is why you won’t find a single drop of palm oil in our chocolate.

Belgium 1913

Belgian since 1913

Leonidas chocolates are made in Belgium. Our Master Chocolatiers use only the finest ingredients, handling them with loving care and with a respect for tradition.

Sustainable cocoa

Sustainable cocoa

Leonidas chooses sustainable cocoa to produce its pralines. When your aim is to create moments of happiness for everyone, what’s more normal than caring about nature and humankind?